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Green Joe's is happy to share advice on storing, grinding, and brewing your coffee. If there are other topics that you would like more information on, please contact us at feedback@greenjoes.com and we will do our best to address them.
Storing
Store in a sealed container away from light
Coffee is porous -- when we flavor coffees with syrups this is what allows the flavor to be absorbed by the beans. This means that wherever you store your beans, you should be mindful of the other foods around them and make sure the beans are sealed well in either our bag or another container. If your storage container will be exposed to sunlight, please make sure you use one that is opaque.
You may be wondering why, if coffee should be kept sealed, we ship our beans to you in bags with valves on the back instead of in vacuum-sealed bags. Roasting causes the beans to release a gas by-product, namely carbon dioxide. Once roasted, it takes 48-72 hours for coffee to de-gas. The one-way air valves on the backs of our bags allow the gases to escape while the beans are shipping to you, thus ensuring ultimate freshness. If we were to put the beans directly into a vacuum-sealed bag, they would produce enough gas to burst the bag.
Store at room temperature
Coffee beans are the delivery vehicle for the coffee oils, which become apparent when emulsified in hot water. Freezing changes the oils’ properties enough to make a difference in what is cupped. We recommend that you keep your coffee at room temperature, though 60-65 degrees is optimal.
Grinding
Grind only before each brew
Grinding your beans exposes more of their oils to the air and causes your coffee to lose its freshness more quickly. We recommend you grind your beans only as needed, and use a conical burr grinder instead of a grinder with blades. Be sure to set your grind to the appropriate type of brew, as a finer grind is better for coffee brewed more quickly, like espresso.
Brewing
Use cold, filtered water and the proper amount of grounds
Green Joe’s coffee is perfect for all types of brewing, whether fine drip or coarse French press. Use cold, filtered water to achieve optimal taste. The correct coffee-to-water ratio is dependent on each machine, so consult your manufacturer’s manual for specific instructions on brewing the best possible cup of coffee. If you don’t have your manual and you’re just looking for a place to start, most people suggest two tablespoons of coffee per six ounces (or ¾ cup) of water. You may find that is too strong, but you can add hot water to tone down the flavor.
Temperature affects taste
Your coffee brewer should be set to heat your water to the ideal temperature. But, even after you’ve brewed your coffee, temperature still affects flavor. For instance, coffee left sitting on a burner begins to taste burnt after about 30 minutes. Also, if your cup of coffee has cooled down, think twice before taking it to the microwave -- it won’t taste quite the same. On the other end of the spectrum, if you want to try cold coffee, you will need to cold-brew it instead of placing regularly brewed coffee in the refrigerator. We recommend using our coarse-ground beans specifically made for cold brewing (available during the summer months) and following our special instructions.
